Barun_Sharma Profile

Anupam Sahai

Join Date:
2012-04-18

About
Anupam is an accomplished management, marketing, and technology leader, with 21+ years of experience, having worked in senior positions with IXIA, Polycom, Microsoft, Silicon Graphics, Hewlett Packard and Kent Ridge Digital Labs, directing teams to develop and launch globally-renowned products, generating up to $350M/annually. With a Degree in Engineering from IIT Karagpur, India, Masters’ degree in Computer Science from IIT Kanpur, and Masters in engineering and MBA from Sloan School of Management, MIT, Cambridge, MA, he has to his credit three world-wide patents, has published 10 technical papers, and is a featured speaker at several industry conferences worldwide.

Blogs Owned

The AdTrak 360 blog provides up to the minute information on new feature updates, industry trends.. and overall marketing best practices for current and potential AdTrak customers alike.

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Other Tags: adtracking blog, adtrackingsoftware, calltracking, mediaanalysistools, emailmarketingsoftware

Build Your Career is the IEEE Computer Society's career-development blog, the place to come to.. find out about the latest career trends for computing professionals at any stage of your career.

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Other Tags: IEEE Computer Society, Build Your Career, careers in computing, technology careers

One of the best ways to learn about Compliance is by reading about happenings and opinions in the.. blog post of eGestalt. Get the top HIPAA and OCR Audit blogs and get a unique perspective to.. pressing new compliance and audit problems.

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Other Tags: IT security blog, HIPPA compliance blog, HITECH Compliance blog, IT security and compliance blog, Audit log blog

Lingotek is the leader in collaborative translation technology that is transforming the way.. companies translate and localize information, making the process faster, less expensive and more.. accurate.

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Other Tags: Language Translation Blog, Collaborative translation blog, collaborative translation platform, language translation blog, automated language translation blog

Latest Blog Posts

  • A new way to improve your business is on its way ...
    on Jun 27, 2013
    Whether you are a business owner with one location or responsible for multiple locations.  Stay tuned … ...
  • We are hard at work ....
    on Jun 21, 2013
    bringing you the “next big thing” in marketing … it’s packed with surprises and is almost here!   ...
  • 3 Reasons Your Small Businesses Should Go Mobile
    on Jun 12, 2013
    The numbers are clear – ·         42% of emails are opened on mobile devices, ·         45% of companies are conducting mobile advertising through social platforms, ·         More than 70% of small businesses are using...
  • Optimizing Your Marketing Data
    on May 24, 2013
    No matter how large or small your company happens to be, as a successful businesses owner you know just how important it is to be organized. In order to foster continued expansion and growth, you must have a clear picture of where you are as well as...
  • How to Reduce Your Bounced Emails; 4 Things Every Email Marketer Needs To Know
    on May 8, 2013
    Are your emails bouncing around in cyberspace? A “bounce” means that your email message never reached its intended recipient. The incoming mail server for that address received the message and then sent it back to your outgoing mail server becaus...
  • 5 Reasons Why Online Reviews Strengthen Your Business
    on May 1, 2013
    Your business is impacted by online reviews whether you like it or not. There are many websites for customer reviews; Google+, Facebook Places, Yelp, Yellow Pages and Foursquare to name a few.  In this era of digital marketing, the online review br...
  • Local Listing: A Powerful Local Marketing Tactic
    on Apr 24, 2013
    Local search engine marketing can be tremendously rewarding for you and your business, or it can be an expense that never really pays off. Local SEO marketing needs to be focused on strategies that work. One proven method for local marketing is local...
  • Email Marketing and Landing Pages – A Successful Partnership
    on Apr 17, 2013
    Email marketing and landing pages are two of the most intertwined and mutually-supportive areas in marketing.    When you look at the data you can collect, one thing becomes clear - email marketing needs landing pages, and landing pages need email...
  • Ideas for Growing a Quality Email List
    on Apr 3, 2013
    We believe quality always beats quantity.  We would rather have a smaller list targeting a highly engaged audience than a big list with dismal conversion rates.  Wouldn’t you?  Use these (or just a few) tactics to grow your list into a list of h...
  • Tracking your advertising's effectiveness
    on Mar 27, 2013
    If you’re spending more money on marketing these days, you’re not alone. Forbes estimated that marketing budgets would increase by 6.4% between August 2012 and August 2013, and any business that’s interested in growth needs to be ru...
  • HOW TO MAINTAIN & OPTIMIZE YOUR LOCAL LISTINGS
    on Mar 20, 2013
    We are currently in the midst of a new era of enterprise in the world. The internet has changed the entire landscape of communication and research. With almost 30 million small businesses in the United States alone, it is very easy to get lost in the...
  • Elements of a Great Landing Page
    on Mar 13, 2013
    A well-designed landing page almost always translates into better conversion rates than simply dropping people into the home page of your site. It makes sense. Potential customers may have a hard time finding what they’re looking for on your corpor...
  • 5 Best Practices to Improve Your Email Campaign's Open Rate
    on Mar 6, 2013
    Are your emails being opened or sent straight to the trash folder? This year, the average email user will send and receive 115 emails each day, according to technology research firm Radicati. Don’t get buried at the bottom of the in-box. Follow the...
  • 4 Tips for Best Website Mobilization Practices
    on Feb 28, 2013
    As we mentioned in last week’s blog, 90% of the US adult population have cell phones and over 50% of those are Smartphones. According to Cisco, by 2015, there will be one mobile device for every person on earth.  While custom business apps are imp...
  • Why mobilizing your website is good for business
    on Feb 20, 2013
  • Marketing – It’s more about Science than Faith
    on Feb 13, 2013
    It used to be that when a company ran a marketing campaign, it was in faith that the money spent would pay off with revenue for the company. Each time the company launched a new campaign, the launch required a small leap of faith that the investment...
  • Easy Tips for Social Media Etiquette
    on Feb 6, 2013
    As the business world jumps on to the social media bandwagon, many want to know what the rules of civility are when using the internet.  Just as your mother taught you, the golden rule applies to how we interact on the internet as well; treat someon...
  • 5 Best Practices for Email Marketing Subject Lines
    on Jan 30, 2013
    Are your marketing emails headed straight to the trash – or worse – the spam folder? A compelling subject line is the best way to connect with your target audience and get your emails opened. A single word can make the difference between sparking...
  • 7 simple steps to keep your landing pages clean and effective
    on Jan 23, 2013
    Landing pages are a great marketing tool used to capture leads and valuable customer information for your business. Typically, and for the purpose of this blog, the main goal of your landing page is to convert a visitor into a lead.  The real key to...
  • Which Facebook account is right for your business?
    on Jan 16, 2013
    You know what Facebook is; you probably even know how to add pictures and post comments and links. But did you know there is a whole other side to Facebook? A side that offers several different accounts, some of which are vital to your business? No f...
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