Flawed Wine Ratings: Are they the Wine’s Fault?
on Nov 22, 2009 in Arts & Crafts Do It Yourself (DIY) Future of Wine Garage Wine Maitre Raisin Puppet Organic Wine Law Wine Marketing Wine Sales Wine and Miscellany alcohol competitions context critics economics Food professional rating statistics tasters wine A lot of you have shared wonderful research with me on the subject of professional wine tasters’ fallibility.  I myself have previously written about the difficulty humans have separating elements like appearance, perceived value, taste, aroma...

Motivating the Wine Industry - Your Clients Aren’t Unicorns
on Nov 20, 2009 in Future of Wine Wine Marketing Wine Sales Wine and Miscellany blog branding distribution Gary Vaynerchuk marketing Rioja Robert Parker wine winemaker winery “The wine industry is still a dinosaur…The wine industry needs to look at their client who is the consumer and be interactive with them.  Give them information on the Internet.” –Robert Parker, Closing statements at Rioja Win...

Wine & Great Expectations - How aesthetics affect quality
on Apr 23, 2009 in Wine Marketing Wine Sales Wine and Miscellany blind brain brand branding business Drink expectation experience Food Google lab label labels List Apart marketing neuroscience sales statistics study wine Wine bottle wine tasting I just read a Defense of Eye Candy from A List Apart (which is an outstanding publication if you’re into web design). Stephen Anderson does a great job of explaining how form and function are inseparable.   Since he’s talking primarily a...

Wine & Great Expectations - How aesthetics can affect the quality of a wine
on Apr 23, 2009 in Wine Marketing Wine Sales Wine and Miscellany blind brain brand branding business Drink expectation experience Food Google lab label labels List Apart marketing neuroscience sales statistics study wine Wine bottle wine tasting I just read a Defense of Eye Candy from A List Apart (which is an outstanding publication if you’re into web design). Stephen Anderson does a great job of explaining how form and function are inseparable.   Since he’s talking primarily a...

Visual Artists Wanted - Design Wine Labels
on Apr 15, 2009 in Arts & Crafts Wine Marketing art artist book catalog catalogue chap chapbook contest contribute database design dossier entry free graphic label packaging portfolio register visual wine Time for another design side project. In brief: if you’re a visual artist, you can submit a sample of your work.  I’ll show your work to people looking for wine label designs.   If they like you, they can pay you to design their wine l...

Wine & Choice Paradox Redux - More Alternatives
on Apr 11, 2009 in Arts & Crafts Do It Yourself (DIY) Future of Wine Garage Wine Slow Food Wine Marketing Wine and Miscellany alternative alternatives art choice economics freegan frugal human human scale locavore make make wine paradox personality psychology refuse scale down subculture thrift wine This is a follow-up to my post about choice paradox, a concept that consumers become less satisfied when they are given more choices.  This dissatisfaction can take the form of paralysis, high expectations, torrents of regret and guilt or self-blame...

Wine and The Paradox of Choice
on Apr 8, 2009 in Do It Yourself (DIY) Garage Wine Wine Marketing Wine and Miscellany anxiety branding choice consumer decision decision caculus decisions depression economics economy independent industrial mass marketing mass production paradox paradox of choice personality producer prosumer psychology refuse refuse consumers scale down scale down consumer shopping ted wine winemaking I’m pretty sure Obama’s gone and the G20 are back to their individual countries for business as usual.  I figured the summits must be done because France2 is back to its regularly scheduled dub of Days of Our Lives instead of showing us...

Great Depression Song-a-Day and Farm Relief
on Apr 5, 2009 in Free Culture Movement Wine and Miscellany economic economy farm farm relief great depression obama recession relief sarkozy Obama and Sarko are off in Prague today and the French people are a little less chipper than they were yesterday.  So we’re going back to a song with more complaining in it.  Today’s Depression Era recording is a bit propagandistic R...

More Depression-Era Music and Wine
on Apr 4, 2009 in Free Culture Movement Wine and Miscellany bff depression economic economy g20 mp3 music obama president recession sarkozy songs Today, Obama and Sarkozy are hanging out like BFFs and Carla and Michelle are friends too.  All our elected officials look really happy that they were elected.  Sarko convinced Obama to give a French girl une bise and she was on the national news l...

Depression Era Music & Wine
on Apr 3, 2009 in Free Culture Movement Wine and Miscellany 1930s 1933 bum depression economic farmer g20 great depression hobo mp3 mp3s music package recession songs stimulus summit wine I’m going to be pretty busy this weekend, so less blogging while I ride the wave of traffic that is coming from that article about Pabst. Instead of full fledged essays and rants, I’ll be doing a short homage to the G20 summit by postin...