Latest Blog Posts for Local Internet Advertising Strategies

• Internet Local Advertising vs. Offline Yellow Pages
  on Jul 31, 2008 in Internet Marketing
  According to a recent study by Borrell, there is a massive small business shift from print to Internet advertising.  This is having a devastating affect on both offline yellow pages and newspaper advertisements. There are two reasons why small local...
• Local Internet Advertising and the Price of Gas
  on Jul 18, 2008 in Internet Marketing Pay Per Click Advertising
  With the price of a gallon of gas costing as much as a 6-pack, people are starting to cut back on their driving.  The cost of gas is cutting into important essentials like beer.  What this means for your local business is your customers are going t...
• Local Internet Marketing - Getting Started!
  on Jul 15, 2008 in Internet Marketing Pay Per Click Advertising Small Business Web Design
  Local businesses are coming to terms with the fact they need to market on the Internet.  It is unavoidable.  If you want to connect with your customers, you need to be where they are, and more and more are online.  However, for the uninitiated, g...
• Pay Per Click Advertising Scams
  on Jul 7, 2008 in Internet Marketing Pay Per Click Advertising
  In our continuing coverage of local Internet marketing rip-offs, the next in our list is Pay Per Click Advertising scams.  For those who are unfamilar with pay per click advertising, it is the #1 form of advertising online, and it is the fastest...
• Internet Marketing Scams #2 - Local Search Engine Optimization
  on Jul 2, 2008 in Internet Marketing Search Engine Optimization
  In the second in our series on Local Internet Marketing Scams, we are going to cover search engine marketing.  One of the prized placements for your web site is to rank at or near the top of the search results on sites like Google, Yahoo and MSN. A...
• How Photos on Your Web Site Can Increase Conversion
  on Jul 1, 2008 in Small Business Web Design
  I recently watched a very interesting video interview with Bryan Eisenberg, author of Waiting for Your Cat to Bark?  or Persuading Customers When They Ignore Marketing.  In the video he discusses the importance of photos within the framework of you...
• Search Engine Marketing for Realtors
  on Jun 30, 2008 in Internet Marketing Search Engine Optimization
  More than half of all real estate customers are turning to the Internet when buying a home. When asked where they first learned about the home they purchased, 35% identified the Internet. That is a 15% increase in one year. The Internet is a reality...
• Local Internet Marketing Scams - Part 1
  on Jun 30, 2008 in Internet Marketing
  As local businesses begin to market on the Internet, they are becoming easy prey for less than scrupulous web designers and so-called Internet marketers.  In the past, local businesses would advertise through direct mail, newspaper ads, yellow pages...
• Local Internet Marketing Search Engine Optimization
  on Jun 19, 2008 in Internet Marketing Search Engine Optimization
  As a local business, you have the opportunity to make some serious money through search engine optimization. What is SEO? It is the process of creating relevant web pages based on keywords or themes that your customers use to search for products or s...
• Small Business Internet Marketing
  on Jun 16, 2008 in Internet Marketing
  There have been waves on the Internet, for example, email marketing and search engine marketing.  And let us not forget the dot bombs.  The current wave is Small Local Business Internet Marketing.  Where large national companies and entrepreneurs...

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