A symphony of mobile phones
on Nov 13, 2009It's true. Mobile phones really can be used for everything. Check out this symphony made up entirely of mobile phones.

Looking back: mobile phone commercial from 1990
on Nov 6, 2009Mobile phones sure have come a long way...

The Frustration of Mobility and Reach
on Oct 28, 2009In my last post, I wondered about device market share and it's affect on our ability to reach the right people for survey conducting.I focused on the manufacturer / operating system, but another element also has a significant affect on reac...

Cheap Netbook for Mobile Data Collection
on Oct 27, 2009Hardware markets have never been so attractive.  Check out the hot deal on the ASUS Eee PC with Windows at $285.MCAPI used to only apply to PDA Survey Software, but with the introduction and proliferation of Netbooks, and pow...

The latest on mobile market share - coverage & reach
on Oct 19, 2009The two main considerations in picking a mobile research methodology are capability (what kind of work am I enabled to do?) and coverage (who can I reach with that capability?). Those of us in research care so much about market share of mob...

Cheap Interview Devices Still Exist
on Oct 8, 2009If you're a real cheapskate like me, and you've been biding your time before making a new hardware investment, then look no longer. The next release of inexpensive smartphone technology for MCAPI interviews and diary studies has arrived.Che...

Market Research makes it in Hollywood
on Sep 30, 2009For many outside of our industry, Market Research has always been a fuzzy concept, and let's face it, a weird choice of career. But no longer! A major Hollywood movie (Last Chance Harvey) features a market researcher as a main characte...

Google and WPP offer $4.6m in research grants
on Sep 28, 2009If you are an academic researcher, you may want to take advantage of Google's and WPP's offering of $4.6 million in funding for media research grants on a variety of topics, including online and offline media interaction, relevance and effectiveness...

Social Media and Research - More Thoughts...
on Sep 22, 2009Can anyone deny that the conventional understanding of what constitutes "real" research is being challenged? This Research Live article nails it:"The rise of the Internet and social media has caused the received wisdom to be questioned...

Scripting Survey Questionnaire
on Sep 17, 2009Here are the last two tips for this series to help you build quick and clean survey questionnaires in mobile survey software.Include few or no hard coded strings in scriptingIn general, scripting should be as compact and clean as possible, and y...