Latest Blog Posts for VM-Chronicles

• The Battle to Change Retail Location “Mind-Sets”
  on Dec 13, 2016 in analytics high street planning internationalisation high streets retail analytics retail destination retail location analytics retail location strategy town centre planning town centre regeneration town centres
  Who’s the real competitor? Who’s the real enemy? The massive changes that have swept across this land and others, the decimation of high streets,  town centres and the taking away of the retail heart of communities, though tragic and physically...
• Town Centre Retail Regeneration: The Complexity of Delivering Simple Principles
  on Dec 6, 2016 in branding & visual communication customer-engagement high street planning location strategy retail-regeneration high streets retail regeneration shopping centres town centre planning town centre regeneration town centres
  The simple truth of a successful and thriving retail destination is that you need the right assortment of shops and you need each one to be as good as it possibly can be.   It doesn’t take the proverbial brain surgeon but it does take a meeti...
• Retailers – “You’ve never had it so complicated!”
  on Jun 10, 2016 in assortment structure planning branding & visual communication customer-engagement internationalisation omni-channel retailing personalisation website excellence multi-channel Omni-channel
  Is your retail brand ready to succeed in a complicated, customer orientated world?   Without doubt, life used to be easy for retailers. To echo the famous words directed to the general public “you’ve never had it so good” the equally vali...
• Am I displaying with the correct option density?
  on Jun 9, 2016 in assortment structure planning space management space planning store layout visual merchandising visual merchandising operations vm operations assortment planning display density option density
  Am I displaying with the correct option density? How to have your cake and eat it!   Some of the most obvious questions are often the hardest to answer, or to be more accurate it would seem, are the ones that no one wants to answer. The repercu...
• Fossilisation: A Personal Investment
  on Jun 9, 2016 in assortment structure planning branding & visual communication in-store services jewellery luxury omni-channel retailing personalisation retail brand heritage store experience visual merchandising customisation Fossil watches
  Far from remaining in the history of time, Fossil’s latest incarnation inhabits the modern world of customisation and personalisation, with new products, new services and a whole new store with a clear focus on the “his” & “hers.” An in...
• “10 ways to make more money from stores! No.1 Rules….”
  on Jun 5, 2016 in store operations store operations compliance vm compliance vm operations VM Selling Toolkit
  It was Les Wexner founder of the Limited group, a man responsible for the success of some of the most iconic of fashion retailers from Victoria’s Secret to Express, from Abercrombie & Fitch to Bath & Body Works and quite possibly the first...
• “10 ways to make more money…No.1″Rules & Conquer!”
  on Jun 3, 2016 in assortment structure planning store operations store operations compliance visual merchandising operations vm compliance vm operations Visual Merchandising
  “10 ways to make more money…No.1″Rules & Conquer!”   It was Les Wexner founder of the Limited group, a man responsible for the success of some of the most iconic of fashion retailers from Victoria’s Secret to Express, from Abercrom...
• “10 ways to make more money from stores!” No.1 ″Rules….”
  on Jun 3, 2016 in assortment structure planning store operations store operations compliance visual merchandising operations vm compliance vm operations Visual Merchandising
  “10 ways to make more money…No.1″Rules & Conquer!”   It was Les Wexner founder of the Limited group, a man responsible for the success of some of the most iconic of fashion retailers from Victoria’s Secret to Express, from Abercrom...
• Why can’t head office communicate to stores in a coordinated way?
  on May 27, 2016 in store operations store operations audits store operations compliance visual merchandising operations vm compliance vm operations store communication
  “Headaches of a Store Manager…No2″ Why can’t head office communicate to stores in one coordinated way?   An inbox audit of any store manager’s email system will reveal instantly how well, or not, communication to stores...
• Body Beautiful: Selfridges Studio of Serenity
  on May 17, 2016 in assortment structure planning customer-engagement health & beauty ladies fashion leisure & sport sales promotions & events store experience store layout windows athleisure category management lingerie nightwear Selfridges swimwear
  Selfridges opens its biggest ever department, Body Studio, encompassing everything that is exciting and inspirational about London’s leading department store.   Never the laggard Selfridges is ahead of the trend as its manoeuvres gracefully t...

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