Latest Blog Posts for Poke the Beehive

• Content Reigns … But for How Long?
  on Dec 13, 2013 in general content marketing imagination orange
  Boy, my day job really makes maintaining this blog a challenge (as you can see from the length of time between posts). I’m still deciding between taking it down and overhauling it, but in the meantime I thought I’d share this article that...
• Telling Your Nonprofit’s Story in Two Minutes
  on Mar 20, 2013 in general nonprofit ronald mcdonald house storytelling video
  Idealware recently posted this great video as an example of how you can use the screenwriter’s three-act structure approach to effectively telling your story. You can make it more complicated, but your story really can be boiled down to this: A...
• Kid President Gives a Pep Talk
  on Jan 30, 2013 in general kid president video visual communication
  I love this kid. Wonder if he’s available for motivational speaking engagements?
• Dumb Ways to Die
  on Jan 10, 2013 in general public service announcements video visual communication
  This is a really charming public service message about a deadly serious subject (train safety). Enjoy.
• 5 Steps to Effective Content Marketing
  on Oct 18, 2012 in general content marketing marketingexperiments optimization slideshare
  MarketingExperiments really excels at their mission: identifying what works in optimizing online marketing communication. Their latest webinar on content marketing does a really nice deep dive into the how-to of structuring a content marketing progra...
• The Deepest Well
  on Aug 24, 2012 in general charitywater.org video
  Here’s a moving video from Charitywater.org that shows how a child’s death spurred giving that yielded life-giving water for 60,000 Ethiopians. As the cost of video production continues to drop and the the tools become easier to use, nonp...
• be.group Wins Four National Marketing Awards
  on Aug 21, 2012 in general be.group be.magazine marketing national mature media awards
  Meanwhile, back at my day job … We learned late last week that be.group won four awards in the 2012 National Mature Media Awards. The competition recognizes the nation’s best marketing, communications, educational materials and programs f...
• The Power of Video
  on Aug 8, 2012 in general advertising Olympics Proctor & Gamble video
  Yes, it’s essentially a two-minute ad for Proctor & Gamble and its product lines. But what a commercial. Even non-moms will tear up just a little as these stories play out to their inevitable Olympic conclusion. Well done.
• be.mag Wins Awards
  on Jun 29, 2012 in general be.group be.magazine communication content marketing content marketing institute magnum opus awards publications
  In my day job (the one that’s making it increasingly difficult to maintain this blog) I serve as v.p. of communications and marketing for be.group, a large nonprofit that provides senior housing and other services throughout California. As part...
• be.mag Wins Content Marketing Awards
  on Jun 29, 2012 in general be.group be.magazine communication content marketing content marketing institute magnum opus awards publications
  In my day job (the one that’s making it increasingly difficult to maintain this blog) I serve as v.p. of communications and marketing for be.group, a large nonprofit that provides senior housing and other services throughout California. As part...

{pvComments::user_name}

{pvComments::date}

Delete 

{pvComments::comment}

Post a Comment