How The IMS09 Kindle Died & New Uses
on Oct 22, 2009 in IMS09 Steve Garfield dna13 Kindle Little Miss Social Media Inbound Marketing Summit Click to Play My kindle fell off my book wall yesterday. It met a sad fate. It fell off a weird wall we have in our house - the wall is about 40 inches tall and has a small ledge. Just about every book we own has spent some time on t...

Branded by Proxy
on Oct 16, 2009 in fine-dining Burgers Branding food I'm very proud of my husband. He's got a hard job, works long hours and doesn't get paid a huge salary to do it. He works in the Four Seasons Hotel in Boston cooking for The Bristol Lounge. He has been working for the hotel for over 10 years. He'...

Reversal of ROI - Kudos to Dunkin Donuts
on Oct 13, 2009This summer I went to visit my Father-in-Law at the Canadian border where there is one Dunkin Donuts within a huge radius. On our way out of town, our order was bungled - horribly - to say the least. I usually take mishaps with a grain of salt and...

Inbound Marketing Summit - Steve Garfield's video gathering
on Oct 8, 2009 in Video IMS09 Social Media SteveGarfield video blogging Inbound Marketing Summit vlogging During his presentation at the Inbound Marketing Summit, Steve Garfield called for all the people with recording devices to gather with him on stage. I talked with Steve briefly after his presentation. While I typically upload my videos directly to...

Twitter Grader - Something Made Me Go Hmmm!
on Oct 1, 2009 in Twitter Grader Twitter HubSpot Twitter Marketing So I'm pitching a potential client tomorrow. This is a company with an extremely high brand recognition and brand equity. I've been spending the past few days researching their social media brand.As a HubSpot fan, of course, I ran them through the gr...

Hi, My Name is Jayna & I'm a Rampant #Hashtag User
on Sep 28, 2009 in hashtags Twitter So I'm a little goofy today ...but when is that 'different'. I've been loving twitter a lot lately (my recent blog topics can back me up). I'm at that level of engagement that I can banter with a number of people, scan for the most relevant content a...

A Simple Case for Using Twitter to Market Your Business
on Sep 26, 2009People are still not "sold" on the benefits of using Twitter to market their business. However, I have one simple statement to help people get their head around adopting this platform for their business. Use twitter regularly (keeping within the et...

Don't Take Social Media Personally....
on Sep 23, 2009 in Social Media Brian Transeau Social Etiquette Twitter BT ...I mean it. Don't get discouraged if no one replies to you in Twitter. This is advice I shared with someone last night after I spoke on a panel at Bentley University. She is trying to launch a business and is frustrated with Twitter.It's hard (to l...

Facebook Villain, Me?
on Sep 22, 2009It’s common knowledge that people are followed and unfollowed regularly, easily on Twitter. It’s less personal than LinkedIn and significantly less personal than Facebook. So it’s very easy for me to unfollow someone who doesn’t add value,...

Obama vs Social Media
on Sep 21, 2009Honestly, I'm not going to use this post to offer up my political opinion of Obama. I'm a reasonable person just like most Americans, personally, I think he's doing well in some areas and other areas leave something to be desired. But, again, what...