Holiday Decorations Idea
on Nov 19, 2009 in Random Thoughts Upside of the Day christmas lights funny holiday decorations holiday decorations Holidays Home and Garden Kevin Senne Every year I make the trek up the ladder to decorate our house for the holidays.  The house always looks great afterward, but I have to tell you, this is just about the worst day of the year for me.  I am very afraid of heights.  There, I said it.

The Future Of Social Media – Part III: The Marketer
on Nov 18, 2009 in Email Marketing Social Media Upside of the Day E-mail E-mail marketing Facebook Google HootSuite Internet Marketing IPhone Kevin Senne Marketing Marketing and Advertising Online Communities Social network Social network service Social Networking someupside TweetDeck Twitter Willie Keeler Today, we talk about the future of social media from the point of view of the marketer.  I’ll admit that this is my favorite area.  I have been directly involved with this part of the industry for more than 10 years, but I feel like I have al...

The Real Use For Social Media – College
on Nov 18, 2009 in Pop Culture Social Media Upside of the Day awkward college moments college Facebook facebook mistakes Kevin Senne Social network Social network service Social Networking Here’s a great collection of, let’s just say awkward, moments caught on Facebook.  I’m not sure how I got through college without Facebook… http://www.penn-olson.com/2009/11/16/college-humor-4-awkward-moments-on-facebook/trac...

The Future Of Social Media – Part II: The Consumer
on Nov 17, 2009 in Email Marketing Social Media Upside of the Day Business dooce.com Facebook Kevin Senne Marketing Online Communities shelfari Social network Social network service Social Networking thesixtyone Twitter Word of mouth In Part II of our discussion of the future of social media, I want to look at the medium from the point of view of the consumer.  I am someone who wants to buy something, communicate with a company, receive support, or just scream and yell about som...

The Future Of Social Media – Part I: Introduction
on Nov 16, 2009 in Email Marketing Social Media Sports Upside of the Day E-mail Facebook Kevin Senne Mafia Wars Mass media Microsoft Outlook Online Communities Social network Social network service Social Networking Twitter I’ve been thinking quite a bit about social networking and social media over the past few weeks.  I feel like it is time to write a position paper of sorts.  I want to get my feelings about the future of the medium down on paper, in official...

Seth Godin Loves Upside
on Nov 10, 2009 in Email Marketing Social Media Upside of the Day Business E-mail E-mail marketing Internet Marketing Marketing Marketing and Advertising Marketing Services Organization Seth Godin When I came up with the name “someupside” for my site, there were several reasons behind the name.  I love how in sports, people are always talking about a player’s upside potential.  It doesn’t matter how lazy or heartless...

This Guys Backside Is Upside – FAIL
on Nov 10, 2009 in Pop Culture Upside of the Day fail blog funny video Kevin Senne scooter fail Share this on FacebookTweet This!Share this on LinkedinShare this on del.icio.usBuzz up!Digg this!Share this on TechnoratiStumble upon something good? Share it on StumbleUponShare this on FriendFeedAdd this to Google BookmarksShare this on RedditSubm...

Hayneedle Makes Positive Email Changes
on Nov 9, 2009 in Email Marketing Reviews Business Deliverability E-mail E-mail marketing hayneedle Internet Marketing Kevin Senne Marketing Marketing and Advertising porchswings.com SPAM In this space last week, I wrote an article entitled Porch Swings Gone Wild.  In the article, I talked about buying a porch swing from a company called porchswings.com.  I couldn’t be more happy with my swing, and the purchase process was won...

The Bill Is In The Mail, Newegg
on Nov 4, 2009 in Email Marketing Reviews Upside of the Day Business customer service E-mail E-mail marketing E-mail spam Facebook Kevin Senne Marketing MySpace newegg Twitter youtube Here in this humble space, just about a month ago to the day, I wrote a piece about Newegg.com and their email marketing programs.  Newegg is a company that I really like doing business with.  It offers computers and electronics.  The subject of...

Porch Swings Gone Wild
on Nov 2, 2009 in Email Marketing Reviews Address book Business E-mail E-mail marketing Education email strategy hayneedle Internet service provider Kevin Senne Marketing porchswings.com This is the story of great branding gone wrong.  I often preach the importance of establishing a brand identity with your online customers.  Obviously this extends to all areas of marketing to consumers, but in the online and especially email/soci...