My blog provides examples of my experience with marketing for small businesses. I am a professional educator and story teller. My goal is to help my businesses succeed.

Owner: inkspot

Listed in: Business

Language: English

Tags: marketing, brainstorming, positive experiences, branding, perfect clients

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Latest Blog Posts for Marketing 101

  • Never Stop Observing what your Customers Do
    on Apr 18, 2013 in marketing 101
    Customer Behavior is one of the most telling truths in business, and one of the best ways to learn about your customers is to watch them and listen to them! From Steve Yastrow's book, Brand Harmony (page 54-55). "Jerry Hirschberg, president...
  • Participant at 2013 TEDx Concordia "Velocity"
    on Mar 25, 2013 in marketing 101
    This year's TEDx inspiration "Velocity" was on Saturday. While there I got to listen to: Gary Hirsch - Great improvisor, Collaborator & Robot Illustrator    Stephen Kellogg - Great musician with four girls   Mohammad Khan Kharoti -...
  • Molly's Fund Employee of the Month
    on Mar 19, 2013 in marketing 101
    This last February I was priviledged to have Molly's Fund honor me in their newsletter for employee of the month. Here are the questions that they asked and my responses:   How did you first hear about Molly's Fund? mj: I heard about Molly's Fun...
  • Would you trust a company that doesn't have a website?
    on Feb 13, 2013 in marketing 101
    I thought that this was just crazy! I stopped by a client of mine and he wanted me to put a bid on their parent company's web site. He showed me another web design/development company that was bidding on the job. He said, "You want to know the funny...
  • Making a pie look more appetizing
    on Feb 13, 2013 in marketing 101
    Color Correction for Food Products that you are Marketing? I went to our local produce experience called Sheradin Fruit Company in SE Portland. It reminds me of the more contemporary grocery stores like Whole Foods but caters to the local community.
  • Because I am your MOM!
    on Nov 15, 2012 in marketing 101
    A little humor this morning…for all you "moms"!  ...
  • Bradley Hand font problem that client wants to use for their logo
    on Oct 3, 2012 in marketing 101
    Recently I was approached by a new client that wanted to expand their services (with a partner) and wanted to rebrand. There was a big trade show coming up and they were going to have a 10x10 booth. Unfortunately, their goal was to rebrand, have mark...
  • Katalyst Kevin Carroll
    on Aug 31, 2012 in marketing 101
      Kevin "Amazing Katalyst" Carroll. I first met Kevin at the Portland Business Journals (BizGrowth Summit) that was held here in Portland  Great Story Teller…   Kevin gave quite the ca...
  • A thank you from my client (that understands customer service)
    on Jul 27, 2012 in marketing 101
    I got this card awhile back from one of my strategic partner, Rob Grant who was the marketing representative at Miracle-Ear hearing aid franchises in the Northwest. Sharing of Genuine Feelings It may sound like a small thing but you need to reach ou...
  • Radar On…Antenna Up
    on Jul 27, 2012 in marketing 101
      Ms. Alexandra Valentin, CHT gave a presentation this morning at the BizGrowth conference (Rose Garden, Portland, OR) on taking Customer Service to it's highest level - everyday. Ms. Valentin, is the Corporate Director for the Ritz-Carlton's Le...
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