Marketing advice, views and help from the west country's marketing expert - Bath Marketing Consultancy.
Owner: Tagent
Listed in: Business
Language: English
Tags: Marketing, Advertising, Social Media, Website Design, Search Engine Marketing
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Latest Blog Posts for The Marketing Expert
- Search Engine Optimization; what you doI wanted to put together a list of do's and don'ts for you to read and, while I was writing my list, I came across a similar article from a chap called Kuldeep Singh that I have encoporated into Bath Marketing Consultancy's list. 1. Origina...
- Effective marketing comes after market researchHow many of us in business actually research our market before jumping straight in and starting a new business or embarking on a marketing drive? I would guess that most businesses have the idea first and then go straight to market without even askin...
- AIDA - explain it please.I am pretty sure you have all heard of AIDA - the 4 key areas of advertising - but do you know exactly what they stand for and how to encompass them into your advertising strategy?A - Capture the customer's attention and make him AWARE of the product...
- To blog or not to blog........that is the question! For the first time in years, I have genuinely found myself at a slight loss as to what to write about this week. Since 2009, "The Marketing Expert" has written some 180 articles for this Blog; most of which have been dedica...
- Video interview for the Bath Life Awards 2011How tired do I look??!
- Keep Sight of the Bigger Picture in SEOHaving a website that ranks in the top 5 or 10 search positions for competitive search terms can be very lucrative especially as a single marketing initiative. As such, there are numerous highly successful organisations who market this one...
- Videos for even better SEOTraditional search engine optimization has mostly been centered on actual written content. Yet more and more the content on the Web is in video form rather than written in text. What some people do is make videos and maintain th...
- Link exchanging, yes or no?When looking to generate "inbound links" to your website, some of the easiest to get are ones where your website links to a website who is linking to you; a reciprocal link. To do this generally requires some sort of communication between the w...
- Social Media for SEOSocial media was not originally a part of SEO, but that is changing. Google is now sending out its bots to crawl for "tweets" and "posts" and also developing other ways to determine whether a site is strong in social media and then using this in...
- Build quality, inbound linksThis might sound obvious, but by continuously building links into your site your rank in Google will be infinitely improved. However, be very aware of using black hat link building as this is a sure fire way to get your website black listed...
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