Latest Blog Posts for Ad Campaign

• Is Hulu The Next Big Cable Company?
  on Jan 28, 2011 in Featured Home In The News Online Strategy Technology apple bundles cable cable company cable operator fewer families Hulu Netflix online research SNL Kagan Wall Street Journal
  Cody is a Social Media Strategist at Piehead Hulu, a major online video service, may be  the next online cable company. That’s the scuttlebutt according to the Wall Street Journal.  People close to the company are saying that Hulu owners, NBC...
• Vodka and Mobile Marketing
  on Jan 27, 2011 in Home In The News Online Strategy Technology Thought Leadership 195 Hole campaign Golf Channel Grey Goose marketing Mobile Mobile Marketing SMS social campaign Txtstation vodka
  Grey Goose, the premium vodka company has extended its wingspan with a branding opportunity through their sponsorship of Golf Channel’s “19th Hole”, a television program in which golf fans can interact with experts and journalists “on the fly...
• Cable Misses Out on President’s State of The Union Address
  on Jan 26, 2011 in Featured Home In The News Online Strategy Address Americans cable Internet Obama President Obama State of the Union viewers
  The highly anticipated State of the Union address from President Obama aired last night across the usual plethora of cable channels, but were Americans watching? According to an analysis by The Wrap, the State of the Union address was leaked on the I...
• What Makes a (Social) Campaign Engaging?
  on Jan 25, 2011 in Featured Home In The News Online Strategy Facebook Most Engaging Campaign Offerpop Perkstreet skype Twitter
  Social campaigns on Facebook or Twitter such as contests, games or exclusive offers can be an incredibly effective way to drive engagement and generate word-of-mouth. They can also be a smart way to test messages or to support a larger campaign or l...
• Ace Metrix Says Beware Celebrity Ads
  on Jan 24, 2011 in Featured Home In The News Online Strategy Ace Metrix advertising celebrity Celebrity ads Charlie Sheen Lance Armstrong study
  If you think celebrities and endorsements are a surefire way to success, congratulations – you’re wrong. At least, according to a recent study by Ace Metrix. Turns out, celebrities and advertisements go together like Charlie Sheen and something...
• Round Up: Most Engaging Campaign, Cable Companies, Web Content, Social Media Efforts, Elevator Logic
  on Jan 22, 2011 in Creative Services Experience Design Featured Home In The News Online Strategy Our Skills Technology Thought Leadership Cable companies Hacking Work Josh Klein Most Engaging Campaign Roku round up Social Media social strategist User Experience web content
  A week’s worth of digital engagement, social media and marketing news.
• Elevator Logic Applied to Web and Mobile Design
  on Jan 21, 2011 in Featured Home In The News Thought Leadership Cassandra Moore Cognitive Psychology Comcast User Experience UX Magazine
  Our Director of User Experience, Cassandra Moore, spearheads our “intuitive” approach to digital engagement. In fact, she makes a great case for a scientific, proven view of persuasive design in UX Magazine: Elevator Logic Applied to Web and Mobi...
• Social Media Strategists Focus Efforts in 2011
  on Jan 20, 2011 in Featured Home In The News Online Strategy 2011 corporate planning engagement open research Social Media social media questions social media strategy strategists
  According to data by Altimeter Group presented at LeWeb'10 by Analyst Jeremiah Owyang, in 2011, the top areas social media strategists will focus their internal strategy investments on are...
• How Effective is Your Web Content?
  on Jan 19, 2011 in Featured Home In The News
  Measure and React Quickly to Content Effectiveness is a free webinar Thursday, 1/20/11 at 1PM, EST sponsored by Piehead and our friends at Acquia. Attend this webinar and hear Piehead's Creative Director, Jeremy Clough explain how to measure web perf...
• Josh Klein Explains How “Hacking Work” Can Build a Smarter Business
  on Jan 19, 2011 in Featured Home In The News Online Strategy Business Innovation Hacking Work Josh Klein VentureBeat
  This month, I caught up with Josh Klein, professional hacker, fellow NYU ITP graduate, and co-author of the new book "Hacking Work".

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